Back when I was still using Blogger as a free blog host for my blogs KOL Blogging and Start With A Peso, I learned that there are so many details in blogging that needs to be done. For both the purpose of SEO and better audience experience. That includes optimizing my blog post images by adding descriptions to them. This post is a tutorial on how to add blog post image description on WordPress.
So why do you need to add blog post image descriptions? The main reason is for search engine optimization. Google as one of the biggest if not the biggest search engines on the internet clearly promotes image searching by having a dedicated tab for images. Search any keyword on it and all related images pops up on your browser.
Your image will likely and have a better chance of showing up as a related search result if it has a description. The reason for this is that search bots don’t really have eyes. It’s an algorithm that can read. It can read your blog post but it cannot see what your blog post image is. It can’t tell if it’s a photo of a dog or a bike or a house. It will know that if you tell the algorithm what it is. And the only way you can do that is by adding the blog post image description.
Knowing this is an advantage to driving more traffic to your blog posts. You’ll be putting your blog on the map not just on ordinary search results but also on image search results. It also helps your blog post boost its SEO because the image is still a part of the blog and the description adds up to your number of keywords.
So if you’re hosting your blog through WordPress, here’s how to add blog post image descriptions. Just follow these simple instructions and boost up your blog SEO.
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Step 1: Login.
Login to your WordPress Account and get redirected to your dashboard
Step 2: Go To Media.
Once on your dashboard, go to Media on the left side to view all your uploaded images, and it will also show your videos if you’ve also uploaded those.
Step 3: Choose An Image.
Click on the image that you’d like to add a description to. This will show the details of that specific image. If you’re currently editing a blog post for publishing and just uploaded an image, you’ll notice that you’ll see the same thing.
Step 4: Fill In The Description.
On the right side of the image you’ll see a sort of form that you can fill up, which includes the Title, Caption, Alt Text, and of course the Description of the image that you’re editing.
Image Title: The image title is the title of your image. SEO bots also look at this so it needs to be clear and related to what your image is. It should also be short just like what a title should be.
Image Caption: The caption is optional. Anything you write on this space will show up under your image in the blog post itself. So if you don’t want your audience to read anything under your image as a sort of label, then don’t fill in this space.
Image Alt Text: Otherwise known as the Alternative Text is very important for better audience experience. Images in a blog post load slower than the text and sometimes they don’t even load at all. If this happens, your readers will only see a tiny box or image icon in place of your original image and they would not know what it is. So to avoid that situation with your readers, you need to add an alternative text. If the image does not load, the alternative text replaces the image. SEO bots also read this and considers it for search results.
Image Description: The description of the image is most important. Almost similar to what the meta description is to your blog post, the image description serves as the explanation when it shows up in search results. For search bots it is a more detailed illustration of what your image is and how it relates to your blog post.
Step 5: You’re Done.
Once you’ve filled in the Title, Alt Text, and Description, you’re actually done. There’s no need to click save because the edits that you’ve done and the addition of blog post image description will be saved automatically. You’ll notice on the top right corner that every time you’ll change anything, the word saved will pop up for a few seconds. After that, you can now close your image and choose a different one to edit and add a blog post image description to.
When writing and publishing a blog post, remember that you can do so much more to optimize your post for search engines. The instructions here will help you add not only descriptions to your blog images but also titles, and alternative texts to them. These are very important and very simple and easy. Doing these will definitely make a difference for your blog and will push you one step closer to building your dream blogging business.
P.S. If you’re using Blogger to host your blog, you might also want to check out how to add an alt text to your images to help boost your blog post SEO on 7 QUICK 5 MINUTE TIPS YOU NEED TO DO PRE AND POST PUBLISHING A BLOG POST